The Beginner’s Guide to Subscription Boxes
If you’ve got a Pinterest account, more than one follower on Instagram or a savvy teen who keeps getting gorgeous monthly packages in the mail, no doubt you’ve heard of subscription boxes—and you’re probably not going to be surprised to learn just how lucrative these specialized mailing services can be.
The subscription box business model has become the darling of entrepreneurs in the past few years, especially since they might mean that business owners won’t have to pay sky-high rents on brick-and-mortar shops. This relatively new way of doing business can result in substantially lower overhead and a potentially much larger profit margin than more traditional business models have. Maybe you’ve even considered starting a subscription box business for your home business or your existing company. It may seem like all fun and games (not to mention “likes” and “retweets”), but there are many things to keep in mind before starting your own subscription-based business. Let’s talk about some of the different aspects of subscription services, including what items work best and the importance of the actual custom boxes the products arrive in.